Pelatihan Pembuatan Website Katalog Online untuk Promosi Produk Kerajinan Rotan Desa Wisata Trangsan Sukoharjo

Authors

  • Arif Ranu Wicaksono Universitas Sebelas Maret
  • Jauhari Jauhari Jauhari Universitas Sebelas Maret
  • Nidyah Widyamurti Nidyah Universitas Sebelas Maret
  • Lalita Gilang Lalita Universitas Sebelas Maret
  • Hermansyah Muttaqin Hermansyah Universitas Sebelas Maret
  • Sigied Himawan Yudhanto Universitas Sebelas Maret

DOI:

https://doi.org/10.33153/abdiseni.v12i2.3913

Keywords:

Rattan, Promotion, Training, Web, Online Catalog

Abstract

ABSTRAKDesa Wisata Trangsan Kabupaten Sukoharjo, yang sudah dikenal masyarakat luas sebagai desa penghasil furnitur berbahan dasar rotan dan memiliki kulitas produk untuk ekspor. Dalam mengenalkan produk rotan sudah melalui berbagai ajang pameran tingkat nasional maupun internasional, promosi secara offline sudah dilakukan secara masif maka untuk mendukung pemasaran produk kerajianan rotan Desa Wisata Tangsan perlu melakukan promosi secara online, terlebih saat ini sudah masuk era digital atau revolusi industri 4.0. Dengan menggabungkan promosi secara offline dan online diharapkan akan meningkatkan branding dari Desa Wisata Trangsan khususnya produk kerajinan rotannya. Pada Program Pengabdian Kepada Masyarakat oleh Dosen D3 Desain Komunikasi Visual (DKV) Sekolah Vokasi UNS dan S1 Desain Komunikasi Visual (DKV), Fakultas Seni Rupa dan Desain UNS yang tergabung dalam Grup Riset : DKV Media Interaktif, mencoba meberikan wawasan dan pelatihan tentang website katalog online sebagai sarana promosi dan penjualan secara online. Metode yang digunakan dalam kegiatan Pengabdian Kepada Masyarakat ini adalah metode ceramah dan praktik langsung yang didukung dengan demonstrasi. Melalui peragaan dapat memberikan pemahaman tentang berbagai jenis alat dan bahan yang digunakan serta teknik membuat web katalog online. Harapanya dengan adanya pelatihan ini para pelaku usaha kerajinan rotan di Desa wisata Rotan mampu membuat katalog online secara mandiri untuk mempromosikan produk- produk mereka.Kata kunci: Rotan, Promosi, Pelatihan, Website, Katalog Online  ABSTRACTTrangsan Tourism Village, Sukoharjo Regency, which is widely known to the public as a village that produces rattan-based furniture and has quality products for export. In introducing rattan products, it has been through various national and international exhibitions, offline promotions have been carried out massively, so to support the marketing of rattan handicraft products, Tangsan Tourism Village needs to do online promotions, especially now that we have entered the digital era or industrial revolution 4.0. By combining offline and online promotions, it is hoped that it will increase the branding of the Trangsan Tourism Village, especially its rattan craft products. In the Community Service Program by D3 Visual Communication Design (DKV) Lecturers, Vocational School and S1 Visual Communication Design (DKV), faculty of Art and Design Lecturers,  Sebelas Maret University Surakarta (UNS) who are members of the Research Group: DKV Interactive Media, trying to provide insight and training on online catalog websites as a means of promotion and online sales. The methods used in this Community Service activity are demonstration methods, and practical exercises supported by demonstrations. Through the demonstration can provide an understanding of the various types of tools and materials used as well as techniques for creating an online web catalog. It is hoped that with this training, rattan handicraft business actors in the Rattan Tourism Village can independently create online catalogs to promote their products.Keywords: Rattan, Promotion, Training, Web, Online CatalogAbdiSeni AbdiSeni AbdiSeni AbdiSeni AbdiSeni AbdiSeni. Keywords: Rattan, Promotion, Training, Web, Online Catalog

Downloads

Download data is not yet available.

Downloads

Published

2021-12-18

Issue

Vol. 12 No. 2 (2021)

Section

Articles

License

License and Copyright Agreement

In submitting the manuscript to the journal, the authors certify that:

  • Their co-authors authorize them to enter into these arrangements.
  • The work described has not been formally published before, except as an abstract or part of a published lecture, review, thesis, or overlay journal. Please also carefully read Abdi Seni's Posting Your Article Policy at https://jurnal.isi-ska.ac.id/index.php/abdiseni/about/editorialPolicies#peerReviewProcess
  • That it is not under consideration for publication elsewhere,
  • That its publication has been approved by all the author(s) and by the responsible authorities – tacitly or explicitly – of the institutes where the work has been carried out.
  • They secure the right to reproduce any material already published or copyrighted elsewhere.
  • They agree to the following license and copyright agreement.

Copyright

Authors who publish with Abdi Seni agree to the following terms:

  1. Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License (CC BY-SA 4.0) that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal. 
  2. Authors can enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
  3. Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) before and during the submission process, as it can lead to productive exchanges and earlier and greater citation of published work.

Licensing for Data Publication

Abdi Seni uses a variety of waivers and licenses that are specifically designed for and appropriate for the treatment of data:

Other data publishing licenses may be allowed as exceptions (subject to approval by the editor on a case-by-case basis). They should be justified with a written statement from the author, which will be published with the article.

Open Data and Software Publishing and Sharing

The journal strives to maximize the replicability of the research published in it. Authors are thus required to share all data, code, or protocols underlying the research reported in their articles. Exceptions are permitted but must be justified in a written public statement accompanying the article.

Datasets and software should be deposited and permanently archived in inappropriate, trusted, general, or domain-specific repositories (please consult http://service.re3data.org and/or software repositories such as GitHub, GitLab, Bioinformatics.org, or equivalent). The associated persistent identifiers (e.g., DOI or others) of the dataset(s) must be included in the article's data or software resources section. Reference(s) to datasets and software should also be included in the article's reference list with DOIs (where available). Where no domain-specific data repository exists, authors should deposit their datasets in a general repository such as ZENODO, Dryad, Dataverse, or others.

Small data may also be published as data files or packages supplementary to a research article. However, the authors should prefer a deposition in data repositories in all cases.